“A river cuts through a rock, not because of its power, but because of its persistence” – Jim Watkins
To start this monthly newsletter of our team thought that it would be warming to share one of our favorite quotes about perseverance. At times we come face to face with great challenges like the epidemiological thread we are facing now. Words can rejuvenate our minds with uplifting ethics and energy so we hope that is what they were able to accomplish for you. As always we wish you and your family to be in goodwill during this time and that you are practicing conscious hygiene.
Also before we begin, our team would be extremely thankful to hear your thoughts in a survey we are currently conducting on text message marketing through COVID-19. Click here to take our survey.
Furthermore, we have some exciting updates to share with you on what we have been sailing our operation towards to advance our SMS and RCS experience for you and ultimately your mobile consumers.
In brief, we will cover:
- Software enhancements and updates
- Textmunication Integration with Blackbaud
- Textmunication Donates to Feeding America
- Textmunication Awared Best Advertising Agency of 2020
- Text Message Marketing Through COVID-19
SAM Software enhancements and updates
Sprint 18
Auto adjust to daylight saving
SAM automatically adjusts to daylight savings now to convert timestamps in reporting automatically to reflect daylight savings adjustments.
Welcome our new Whitelabel Click2connect
Click2Connect is our new white-label partner and will be leveraging the design of Textmunication’s cloud-based mobile engagement platform SAM to service other industries in North America.
Shortcode message routing improvement
The infrastructure that supports all on-demand and scheduled campaigns will be more optimal. You can also default which shortcode you are using in your provisioning settings in the admin panel.
Local time zone automatically set
All timestamps are now displayed in the client portal based on the local timezone selected and updated automatically.
Quick rewards campaign creator for check-in’s
We have added a quick rewards campaign creator to make your experience using MYLA easier. MYLA is SAM’s loyalty reward feature that allows operators to develop member loyalty by enrolling members for a reward based on check-ins. Go to the feature and check it out.
More web form customization in SAM
Now you can gather more insight about your database and leverage those properties to have more target ability with your campaigns. We have advanced the web form customization in SAM to include the following fields:
- Gender
- Address Information
- Occupation
- Marital Status
We also will be adding a customization web form field that you will be able to name anything so you can start collecting any type of information you would like. Stay tuned.
Data pull performance update
The stability and security of our data pull cycles are our utmost priority. If you are a software partner of ours, we want to make sure your data is passed between databases safely. We have fine-tuned that experience so it is more reliable and faster.
Parent ID added to account view
We have made some account information available for a quick view so you don’t have to navigate around to find information if you have a multi-account setup.
Class appointment reminder alerts added
We added another auto SMS alert called “Class Appointment Reminders” to the Auto SMS section of SAM. Now you can set up and create as many class appointment reminders as you want.
Subscriber manager updates
We added a quick view for total subscribers in a group and also the total of usable data that is in that same folder. Usable data consists of subscribers that have been sent a disclaimer and have had successful campaign delivery. It also consists of data that is pulled after the cut-off date. We continue to work on this feature so you can have optimal subscriber integrity.
Parent account credits mirror sub-accounts
We have improved the parent account and sub-account sync. Now updates made in the parent account such as SMS limits will reflect in all sub-accounts. The sync option is changeable and can be modified in the admin panel.
Sprint 19
RCS delivery, read, and response receipts
We have updated the RCS messaging protocol experience within SAM. We have just finalized the backend development to give users the ability to see delivery, read, and response receipts to give platform operators more insight into the performance of their RCS campaigns. We have also included error codes that will let you know if the RCS recipient’s number was enabled or not. As well as any other reason for why the message did not deliver successfully.
Country field added to sub-accounts
When creating a sub-account in SAM, we have added a country field for our multi-national account operators so they can see the country each account they have is active in.
RCS feature enablement feedback
We added an RCS capabilities notification that will collapse within your account if your account supports RCS sending. You can view this in the admin panel and also check to see if all other features are enabled there as well.
Dynamic field insert added
We have added and made a website and club phone number fields in the account profile section dynamic. Dynamic fields have the ability to be pulled from other areas of the platform so when you are crafting your campaigns you can easily pull info from your account and insert it in the text at a marked position. For example, if you insert the text BUSINESS_NAME in your message where the cursor is then that is the position in your message body that the information will be pulled and placed.
Enhanced account registration form
Account registration should be seamless, which is why we have enhanced our registration for new accounts, sub-accounts and white label sub-accounts from those points of entry into SAM.
Textmunication strides to keep continuous communication about our software enhancements. Also, it is important to note that we are also constantly trying to improve our experience for users so updates are always subject to change.
Textmunication Integration with Blackbaud
We are proud to announce that we recently finalized an agreement with the worlds leading social good CRM software provider, Blackbaud. As a cloud based solution Blackbaud is now the 18th largest vendor worldwide in SaaS applications in revenue and ranked by the International Data Corporation (IDC). Blackbaud’s solution portfolio is a progressive drawer of tools for high impact social good organizations to get results with all aspects of program management. Click here to learn more about our partnership with Blackbaud.
Textmunication Donates to Feeding America
Feeding America is one of the nation’s leading non-profit organizations whose mission is to feed America’s hungry through a nationwide network of member food banks and engage our country in the fight to end hunger. Every $1 contributes to least 10 meals to families. If you would like to find out more about how you can get involved and join the cause click here to donate.
Textmunication Awarded Best of 2020
This month the Pleasant Hill Chamber of Commerce awarded Textmunication as one of the best advertising agencies in the city of Pleasant Hill in 2020. Wahoo! For those that may not know, our company’s headquarters has been in Pleasant Hill since it was founded and it means a lot to our team that we are recognized by our city.
Text Message Marketing Though COVID-19
We hope that each organization, team, and all extensions of family and friends are in goodwill through these chapters of the pandemic. We must all continue to stay positive and support each other during this time as we find ways to advanced out of this situation. If you may not have seen them our team published some articles that support how marketing teams can use text message marketing during this time. Feel free to leave comments
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